Family Namkeen, a packaged food industry brand from Bakers Agri Foods Pvt. Ltd., has consistently increased its popularity and customer base since its inception almost 40 years ago. The company has been increasing its primary product line of a premium variety of savory snacks (namkeen), cookies, rusk and potato chips. The business has a wide presence in the 6 most populous states of India. Rusks contribute about 45% to the revenue and Nameen’s revenue share is 35%. The business has grown well, but the growth came with its share of challenges. The operational systems would get stretched to their limits and at times to breakdowns.
Alletec carried out a business analysis and it became apparent the business needed systems far beyond the standard accounting, or ERP systems. Based on the specifics of the customer industry, Alletec recommended the deployment of a solution based on the Microsoft Dynamics 365 Business Central, and the Aptean Food & Beverages solution – both built on the Microsoft stack.